All articles Doofinder > Blog > Marketing > Marketing Calendar Template & Hashtags – Get Ahead in 2023 Marketing Calendar Template & Hashtags – Get Ahead in 2023 Abigail Bosze 12 min CONTENTS Do you only prepare your online store for Christmas or Black Friday? If that’s the case, then you’re definitely missing out on some great sales opportunities from the holidays in each month. In this post, I’ll explain which 2023 marketing holidays you need to include in your annual marketing calendar. It’s essential that your online shop has these holidays and monthly themes on its editorial calendar in order to create an effective marketing strategy for 2023. Pay close attention because I’m also going to give you some hashtag ideas for each social media holiday that you can post on Instagram or Pinterest! Get ahead in 2023 with our free marketing calendar template & holiday hashtags. Our guide includes 2023’s most important marketing holidays and monthly themes to boost your online sales. Use our free template to plan your eCommerce marketing strategy, with dates specific to your country and industry. So, let’s get to it! What Is a Marketing Calendar? A marketing calendar is a resource that contains the most important dates of the year related to your business so that you can increase your visibility and achieve more sales. If you know which monthly themes and marketing holidays align with your company and brand in advance, you can: Have more foresight when managing stock. Organize extra marketing campaigns. Negotiate a possible increase in shipments with the transportation company. Etc. In other words, you can make the most of these dates to increase your sales. Marketing Holidays & Monthly Themes in 2023 This comprehensive list contains various international holidays in each month as well as some monthly themes that may be specific to the United States, United Kingdom, Canada, or Australia. So, when you download our free calendar template to make your own marketing calendar, don’t forget to include: Dates specific to your country National holidays Special days unique to your industry (for example, in fashion you can make note of the most important fashion shows or events) Individual events in your business (the anniversary of your opening or the release of a new website) Of course, you can always get some help from Google trends to anticipate upcoming events or popular activities. ✅ 1. January January is the month when people are extremely motivated to accomplish new goals and start the year off on a good foot. Although most of the holiday shopping is over, there are still many important dates that you could include in your campaign calendar to increase your sales and even target a new market! Holidays This Month: January 1 – New Year’s Day #NewYearNewMe #NewYearsResolutions #HappyNewYear #NewYearNewBeginnings #NewYearNewGoals #RingInTheNewYear #NewYearsCelebration #NewYearNewAdventures #FreshStart2023 #NewYearNewHorizon January 13 – National Sticker Day #NationalStickerDay #StickerLove #StickItToEm #StickerObsessed #StickerGameStrong #StickerSwag #StickerCollector #StickerFever #StickerAddict #StickTogether January 15 – National Hat Day #NationalHatDay #HatsOff #HatLove #TopOffYourLook #HatsOnPoint #HatFashion #HatsForDays #HatLife #RockAHat #HatsOnHatsOnHats January 16 – Martin Luther King Jr. Day #MLKDay #HonorMLK #RememberMLK #MLKLegacy #MLKJrDay #MLKQuotes #DreamOn #MLKInspiration #MLKMovement #CelebrateMLK January 22 – Chinese New Year (Year of the Rabbit) #ChineseNewYear #CNY #HappyNewYear #LunarNewYear #YearOfTheOx #CNYCelebration #CNYTraditions #SpringFestival #GoodLuckCNY #CNYGreetings January 26 – Australia Day #AustraliaDay #CelebrateAustralia #AussiePride #AustraliaDay2023 #HappyAustraliaDay #OzDay #AussieSpirit #AustraliaTogether #AustraliaDayCelebrations #AustraliaDay2023 ✅ 2. February Everyone knows that Valentine’s Day is one of the biggest holidays in February, but there are also a few monthly themes like Black History Month and LGBT History Month. These February themes are a great way to connect with your loyal customers, show them how much you care about them, and stand up for what your company believes in by showing your true brand image. Monthly Themes: All month long – Black History Month #BHM2023 #BlackHistoryMatters #HonoringBlackHeroes #CelebratingBlackExcellence #BlackVoicesMatter #BlackHistoryMonth #BHM #BlackEmpowerment #BlackLegacy #BlackCulture All month long – LGBT History Month #LGBTHM2023 #LGBTHistoryMatters #HonoringLGBTHeroes #CelebratingLGBTExcellence #LGBTRightsAreHumanRights #LGBTHistoryMonth #LGBTHM #PrideMonth #LGBTLegacy #QueerHistory Holidays This Month: February 2 – Groundhog Day #GroundhogDay2023 #GroundhogPrediction #GroundhogShadow #GroundhogMagic #GroundhogFever #PunxsutawneyPhil #GroundhogDayCelebration #WillSpringComeEarly #GroundhogTradition #GroundhogDayFun February 5 – The Grammy Awards #GRAMMYs2023 #GrammyAwards #MusicAwardsSeason #GrammyNominations #GrammyWinners #GrammyNight #GrammyRedCarpet #GrammyPerformance #GrammyLive #GrammyMusic February 9 – National Pizza Day #NationalPizzaDay2023 #PizzaLoversUnite #PizzaParty #PizzaLove #PizzaCravings #PizzaToday #PizzaTime #PizzaTasting #PizzaEats #PizzaMania February 12 – Super Bowl #SuperBowlLVII #SB2023 #RoadToTheSuperBowl #SuperBowlSunday #SuperBowlWeekend #SuperBowlHalftime #SuperBowlChampions #SuperBowlKickoff #SuperBowlCommercials #SuperBowlParty February 13 – Galentine’s Day #GalentinesDay2023 #GalentinesLove #GalentinesCelebration #GalentinesGift #GalentinesSquad #GalentinesBrunch #GalentinesSelfie #GalentinesDayOut #GalentinesSurprise #GalentinesBFF February 14 – Valentine’s Day #ValentinesDay2023 #ValentinesLove #ValentinesGift #ValentinesDate #ValentinesCouple #ValentinesSurprise #ValentinesDayOut #ValentinesSelfie #ValentinesWeekend #ValentinesRomance February 15 – Singles Awareness Day #SinglesAwarenessDay2023 #SAD2023 #SinglesCelebration #SinglesUnite #SinglesPride #SinglesDayOut #SinglesSelfLove #SinglesFreedom #SinglesIndependence #SinglesAdventures February 17 – #RandomActsOfKindnessDay #RandomActsOfKindnessDay2023 #RAKDay #KindnessMatters #SpreadKindness #DoGoodFeelGood #PayItForward #KindnessChallenge #KindnessRocks #KindnessRevolution #KindnessIsContagious February 20 – Love Your Pet Day #LoveYourPetDay2023 #PetLoversUnite #PetAppreciationDay #PetLove #PetSelfie #PetAdoption #PetCare #PetJoy #PetFamilies #PetMemories February 20 – Presidents’ Day #PresidentsDay2023 #PresidentsDayWeekend #PresidentsDayCelebration #PresidentialHistory #HonoringPresidents #PresidentsLegacy #PresidentialTrivia #WhiteHouseHistory #USPresidents #PresidentialMonuments ✅ 3. March March isn’t just about St. Patrick’s Day and the beginning of spring. There are actually many international holidays like International Women’s Day and Global Recycling Day as well as some March themes like Women’s History Month. I’m sure these holidays are already inspiring some March calendar ideas for your eCommerce business. Monthly Themes: All month long – Women’s History Month #WomensHistoryMonth2023 #WomenEmpowerment #HerStory #WomenLeaders #WomenInHistory #WomenInSTEM #WomenInPolitics #WomenInArts #WomenInSports #WomenBreakingBarriers Holidays This Month: March 3 – World Wildlife Day #WorldWildlifeDay2023 #WildlifeConservation #ProtectWildlife #EndangeredSpecies #WildlifeProtection #SaveThePlanet #BiodiversityMatters #WildlifeAdventure #WildlifeEducation #WildlifePhotography March 8 – International Women’s Day #IWD2023 #InternationalWomensDay #WomensRights #WomenEmpowerment #GirlPower #WomenInLeadership #GenderEquality #WomenInspiringWomen #WomenMakingHistory #BalanceForBetter March 8 – Holi #Holi2023 #ColorfulHoli #FestivalOfColors #CelebrateHoli #HoliHappiness #HoliVibes #HoliSpirit #HoliFever #HoliFun #HappyHoli March 12 – Oscars Night #OscarsNight2023 #AcademyAwards #OscarsRedCarpet #OscarsCeremony #OscarsWinners #OscarsFashion #OscarsGlitz #OscarsMagic #OscarsGlamour #OscarsCelebration March 14 – National Pi Day #NationalPiDay2023 #PiDay #PiDayCelebration #PiDayMath #PiDayGeek #PiDayFood #PiDayFun #PiDayNerd #PiDayContest #PiDay2023 March 17 – St. Patrick’s Day #StPatricksDay2023 #StPaddysDay #IrishPride #IrishTradition #IrishHeritage #IrishCulture #IrishCelebration #IrishFun #IrishFood #IrishMusic March 18 – Global Recycling Day #GlobalRecyclingDay2023 #Recycle #ReduceReuseRecycle #GoGreen #SustainableLiving #WasteReduction #EcoFriendly #RecyclingRevolution #GreenPlanet #ProtectThePlanet March 18 – World Sleep Day #WorldSleepDay2023 #SleepAwareness #SleepHealth #SleepBetter #SleepTips #SleepMatters #SleepQuality #SleepHappy #SleepBetterLiveBetter #BetterSleepBetterLife March 19th – BAFTA Awards #BAFTA2023 #BAFTAAwards #BAFTANight #BAFTAFilm #BAFTATV #BAFTAGames #BAFTARedCarpet #BAFTACeremony #BAFTAMoments #BAFTALegends March 19th – Mother’s Day (UK) #MothersDayUK2023 #HappyMothersDay #MumsTheWord #CelebrateMum #LoveMum #MumAppreciation #MumLove #MumGratitude #MumHugs #MumMemories March 20 – First Day of Spring #FirstDayOfSpring2023 #SpringIsHere #SpringVibes #SpringFever #SpringFlowers #SpringFresh #SpringRenewal #SpringJoy #SpringSmiles #SpringEnergies March 20 – International Day of Happiness #IntlHappinessDay2023 #HappyWorld #SpreadHappiness #HappinessMatters #HappyVibes #HappyThoughts #HappyDays #HappyMoments #HappyLife #Happy2023 March 22 – Ramadan Starts #Ramadan2023 #RamadanMubarak #RamadanKareem #FastingForRamadan #RamadanSpirit #RamadanMotivation #RamadanPreparation #RamadanGoals #RamadanVibes #RamadanTogether March 23 – World Poetry Day #WorldPoetryDay #PoetryIsLife #PoetryCommunity #CelebratePoetry #PoetryLovers #PoetryIsArt #PoetryInspiration #PoetryMatters #SpreadPoetry #PoetryEverywhere ✅ 4. April You might wonder, “What is special about the month of April?”. Well, I’m here to share all of my April calendar ideas with you that happen to include many April social media holidays. I’m sure you’re familiar with the Coachella Music Festival, but has it ever been on your business’s marketing calendar? If not, now’s the time to add it, along with National Pet Day which also happens to be in April! Holidays This Month: April 1 – April Fool’s Day #AprilFoolsDay #FoolingAround #PranksterLife #FunnyPranks #AprilFoolsPrank #LaughOutLoud #FoolishFun #GoodHumor #PranksterMode #AprilFoolsJokes April 7 – Good Friday #GoodFriday #EasterWeekend #ReflectionDay #GoodFridayObservance #EasterTradition #HolyWeekend #GoodFridayTradition #EasterStory #ChristianCelebration #GoodFridayCommemoration April 7 – World Health Day #WorldHealthDay #HealthMatters #HealthForAll #GlobalHealth #HealthyLiving #HealthAwareness #HealthyMindHealthyBody #HealthyChoices #HealthyLifestyle #HealthPromotion April 9 – Easter Sunday #EasterSunday #EasterCelebration #EasterBunny #EasterEggs #EasterTradition #EasterJoy #EasterGreetings #EasterBlessings #EasterFamilies #EasterLaughter April 10 – National Siblings Day “#SiblingsDay #NationalSiblingsDay #SiblingsLove #SiblingsForever #SiblingsGoals #SiblingBond #SiblingsRivalry #SiblingsTogether #SiblingsMemory #SiblingsRock” April 11 – National Pet Day #NationalPetDay #PetLovers #PetAppreciation #PetLove #PetCare #PetAdoption #PetFriendship #PetMemories #PetJoy #PetLife April 14-23 – Coachella Music Festival #Coachella2023 #CoachellaMusicFestival #CoachellaVibes #CoachellaLife #CoachellaStyle #CoachellaMusic #CoachellaFam #CoachellaCamping #CoachellaFun #CoachellaExperience April 19 – Bicycle Day #BicycleDay #CyclingLife #BikeLovers #CyclingCommunity #BicycleAdventure #CyclingInspiration #BicycleTour #CyclingGoals #BicycleJoy #CyclingMemories April 21 – National Tea Day #NationalTeaDay #TeaLovers #TeaTime #TeaCommunity #TeaCulture #TeaInspiration #TeaTradition #TeaLifestyle #TeaMemories #TeaAdventure April 22 – Earth Day #ProtectOurPlanet #ClimateAction #GoGreen #EcoFriendlyLiving #Sustainability #GreenLiving #OnePlanetOnePeople #LoveTheEarth #TogetherForThePlanetFuture April 23 – World Book Day #WorldBookDay2023 #ReadABook #BookLoversUnite #BookLovers #ReadingIsFun #LetsGetLostInABook #BookishCommunity #ReadingCommunity #BookNerdsUnite #CelebrateReading #SpreadTheLoveOfReading #ReadingIsLife April 29 – International Dance Day #InternationalDanceDay2023 #DanceForJoy #DanceIsLife #DanceTheDayAway #DanceIsArt #DanceIsExpression #DanceIsFreedom #DanceIsSoul #DanceIsHealing #CelebrateDance #DanceCommunity #LetDanceUniteUs ✅ 5. May When looking at the calendar for May, you might wonder which special days could be used as social media holidays. It’s true that there aren’t tons of public holidays in this month, but monthly themes like Mental Health Awareness Month or fun May holidays like Star Wars day could be useful when building your online store’s marketing strategy. Monthly Themes: All month long – Mental Health Awareness Month #MentalHealthAwarenessMonth #MHAM #EndTheStigma #SpeakUpForMentalHealth #MindOverMatter #MentalHealthMatters #BreakTheSilence #MentalHealthAdvocate #SupportMentalHealth #TakeCareOfYourMind #MentalHealthWarrior #SelfCareIsImportant All month long – Asian American and Pacific Islander Heritage Month #AAPIHeritageMonth #AAPIHeritage #CelebrateAAPI #APAHM #StandWithAAPI #EmpowerAAPI #AAPILove #AAPISolidarity #DiversityAndInclusion #AAPIHistoryMonth #CelebrateDiversity #HonorAAPIHeritage Holidays This Month: May 1 – International Workers’ Day #InternationalWorkersDay #WorkersDay #MayDay #JusticeForWorkers #WorkersRights #UnionPower #EqualityForAllWorkers #BetterWorkingConditions #WorkersUnity #SolidarityWithWorkers #FairWagesForAll #WorkersOfTheWorldUnite May 4 – Star Wars Day #StarWarsDay #MayTheFourthBeWithYou #StarWarsCelebration #Jedi #Sith #TheForce #StarWarsFandom #StarWarsFamily #LightSideOrDarkSide #StarWarsMovies #StarWarsUniverse #LongLiveStarWars May 5 – Cinco de Mayo #CincoDeMayo #VivaMexico #CelebrateMexico #MexicanHeritage #MexicanCulture #MexicanTradition #MexicanPride #MexicanIndependence #CincoDeMayoFestival #MexicanSpirit #MexicanHeritageMonth #HonorMexicanHistory May 5 – National Space Day #NationalSpaceDay #SpaceDay #ExploreTheUniverse #SpaceIsAwesome #SpaceLoversUnite #OutOfThisWorld #SpaceAdventure #SpaceExploration #SpaceFacts #SpaceScience #SpaceInspiration #SpaceDreams May 13 – Eurovision #Eurovision2023 #EurovisionSongContest #SingForEurope #ESC2023 #MusicUnitesUs #CelebrateMusic #EurovisionFever #EurovisionFun #EurovisionLove #EurovisionFans #EurovisionFamily #EurovisionJoy May 14 – Mother’s Day #MothersDay2023 #HappyMothersDay #LoveMom #CelebrateMom #MomsRock #MomsAreTheBest #MomsMakeTheWorldGoRound #ThankYouMom #MomsLove #MomLife #MomGoals #MomentsWithMom May 17 – World Baking Day #WorldBakingDay #BakingDay #BakeItUp #BakeForJoy #BakeForLove #BakeWithFriends #BakingCommunity #BakingTime #BakingLife #BakeHappy #BakeYourHeartOut #BakeForOthers May 25 – National Wine Day #NationalWineDay #WineDay #CheersToWine #WineLife #WineLoversUnite #WineTime #WineAndDine #WineOClock #WineTasting #WineCommunity #WineIsLife #WineLove May 29 – Memorial Day #MemorialDay #RememberTheFallen #HonorOurHeroes #ThankAVet #USA #Freedom #Patriotic #MemorialDayWeekend #NeverForgotten #NationalHoliday ✅ 6. June When June rolls around, it already starts to feel like summer and everyone is excited to celebrate. June is full of social media holidays, events, and even one of the biggest monthly themes of the year – pride month. So, start thinking of some new products to add to your online shop that’ll go perfectly with these holidays. Monthly Themes: All month long – Pride Month #PrideMonth #LoveIsLove #Equality #Rainbow #LGBTQ+ #CelebrateLove #PrideParade #PrideFestival #SelfLove #PrideCommunity Holidays This Month: June 8 – Best Friends Day #BestFriendsDay #FriendshipGoals #BFF #ForeverFriends #BestieLove #Friendship #BFFs #SquadGoals #FriendshipGoals #BFFLove June 11 – International Children’s Day #InternationalChildrensDay #KidsRights #Childhood #YouthEmpowerment #KidsMatter #InnocentDreams #ChildhoodMemories #FutureLeaders #InnocentMinds #ChildrenAreOurFuture June 18 – Father’s Day #FathersDay #Dads #Fatherhood #DadLife #Family #Papa #DadGoals #FatherFigure #FatherAndSon #FatherAndDaughter June 19 – Juneteenth #Juneteenth #BlackHistory #Emancipation #Freedom #AfricanAmerican #Equality #CivilRights #JuneteenthCelebration #AfricanAmericanHeritage #BlackPride June 21 – International Day of Yoga #InternationalDayOfYoga #Yoga #Meditation #MindAndBody #YogaLifestyle #Wellness #Namaste #Flexibility #YogaCommunity #YogaPractice #YogaChallenge June 21 – World Music Day #WorldMusicDay #MusicLovers #MusicForEveryone #MusicIsLife #MusicFestival #MusicLoversUnite #LiveMusic #MusicCommunity #MusicMakesTheWorldGoRound #MusicIsUniversal June 21 – Beginning of Summer #SummerSolstice #Summer #SunnyDays #BeachVibes #WarmWeather #SummerFun #SunnySkies #SummerLove #SummerDays #GoodVibes June 21-25 – Glastonbury Festival #GlastonburyFestival #MusicFestival #Glastonbury #FestivalVibes #LiveMusic #FestivalSeason #Glasto #FestivalGoers #FestivalLife #MusicLovers June 24 – Midsummer’s Day #MidsummerDay #SummerSolstice #Nature #Outdoors #WarmWeather #MidsummerNight #SolsticeCelebration #SunnyDays #SummerMagic #LongestDay #NatureLovers ✅ 7. July July is full of some amazing social media holidays, and you’re in for a treat if your eCommerce is in the food industry. Not only do we have one, but two food-related international days in June – World Chocolate Day and International Ice Cream Day. So, take advantage of these fun and delicious holidays, and be sure to add them to your marketing calendar now! Holidays This Month: July 1 – Canada Day #CanadaDay #CelebrateCanada #PatrioticPride #RedAndWhite #NorthOf49 #MapleLeafNation #OhCanada #CanadaStrong #CanadianSpirit #HomeSweetHome July 3 – Wimbledon Starts #Wimbledon #TennisSeason #GrassCourtSeason #TheChampionships #Wimbledon2023 #AllEnglandClub #TennisFans #ServeAndVolley #GrandSlam #WimbledonStarts July 4 – US Independence Day #IndependenceDay #FourthOfJuly #USA #Freedom #Patriotic #RedWhiteAndBlue #StarsAndStripes #CelebrateAmerica #LibertyAndJustice #IndependenceDay2023 July 7 – World Chocolate Day #WorldChocolateDay #ChocolateLovers #CocoaHeaven #ChocoFiesta #SweetTooth #ChocolateCravings #ChocolateLove #ChocolateSatisfaction #ChocoJoy #ChocolateAddict July 14 – Bastille Day #BastilleDay #LaFeteNationale #14Juillet #FrenchNationalDay #CelebrateFrance #BlueWhiteAndRed #LibertyEqualityFraternity #ViveLaFrance #ParisianPride #BastilleDay2023 July 16 – National Ice Cream Day #NationalIceCreamDay #IceCreamLovers #ScoopsOfJoy #SweetTreats #BrainFreeze #IceCreamCones #SummerSweets #ChillOut #ColdComforts #IceCreamDay2023 July 18 – Islamic New Year #IslamicNewYear #HijriNewYear #IslamicCalendar #Muharram #MuslimNewYear #CelebrateIslam #EidMiladUnNabi #ProphetMohammed #PeaceAndBlessings #IslamicNewYear2023 July 26 – Grandparents Day #GrandparentsDay #GrandmaAndGrandpa #FamilyLove #Generations #ElderlyLove #SeniorCitizens #GrannyAndPops #FamilyBonds #RespectYourElders #GrandparentsDay2023 July 30 – International Day of Friendship #InternationalDayOfFriendship #FriendshipDay #BFF #Besties #FriendshipGoals #TogetherForever #FriendshipLove #FriendshipRocks #FriendshipNeverEnds #FriendshipDay2023 ✅ 8. August Although there aren’t many major holidays in August, it’s important to focus on summer marketing ideas for your online store’s marketing strategy. The monthly theme of back-to-school season is important for many different industries such as clothing and technology. August is also great for the pet industry with both International Cat Day and International Dog Day in the same month! Monthly Themes: All month long – Back to School season #BackToSchoolSeason #StudyGoals #NewSchoolYear #EducationMatters #LearnSomethingNew #SchoolSupplies #TeacherAppreciation #StudentLife #CampusLife #CollegeDays Holidays This Month: August 4 – International Beer Day #InternationalBeerDay #BrewsAndCheers #RaiseAGlass #BeerLoversUnite #HappyHour #BeerOclock #CraftBeer #BreweryTour #BeerNerd #DrinkResponsibly August 6 – American Family Day #AmericanFamilyDay #FamilyFirst #QualityTime #FamilyFun #Togetherness #LoveMyFamily #GenerationsStrong #HappyHome #FamilyBonding #FamilyTraditions August 8 – International Cat Day #InternationalCatDay #CatsOfInstagram #CatLoversUnite #FelineFriend #Purrfect #AdorableCats #Cattitude #Meow #FurBabies #CatMomLife August 9 – Book Lovers Day #BookLoversDay #ReadingIsFun #Bookstagram #LiteraryLove #Bookish #BookNerd #Bibliophile #PageTurner #BookWorms #ReadMore August 17 – National Nonprofit Day #NationalNonprofitDay #MakeADifference #CommunityService #CharityWork #Philanthropy #SocialImpact #NonprofitLife #Volunteerism #GiveBack #MakingTheWorldBetter August 19 – World Photography Day #WorldPhotographyDay #PicturePerfect #CaptureTheMoment #Shutterbug #PhotographyIsArt #PhotoOfTheDay #Snapshot #PictureThis #PicturePerfect #WorldOfPhotography August 26 – International Dog Day #InternationalDogDay #PuppyLove #DogsOfInstagram #FurryFriends #ManBestFriend #PawsitiveVibes #DogMomLife #PetParent #AdoptDontShop #PuppyEyes August 28 – Summer Bank Holiday (UK) #SummerBankHoliday #UKBankHoliday #AugustBankHoliday #SummerWeekend #BankHolidayFun #SummerVibes #UKSummer #AugustLongWeekend #HolidayWeekend #SummerEscape ✅ 9. September Some special days of September include Labor Day, Patriot Day, and the beginning of Oktoberfest. These are just a few of the social media holidays that September has to offer. Be sure to make note of which holidays you’ll write down on your marketing calendar template to help your eCommerce generate more sales. Monthly Themes: All month long – National Hispanic Heritage Month #NationalHispanicHeritageMonth #HispanicHeritage #Culture #Tradition #Diversity #LatinxPride #LatinoHeritage #LatinoCulture #LatinoTraditions #HeritageMonth Holidays This Month: September 3 – Father’s Day (Australia) #FathersDayAustralia #AussieDads #HappyFathersDayAustralia #FamilyLove #FathersDayCelebration #AussieFamily #DadGoals #DadLife #FatherAndSon #FatherAndDaughter September 4 – Labor Day (US) #LaborDayUS #USLaborDay #HappyLaborDay #WorkersDay #UnionStrong #CelebratingWorkers #RememberingWorkers #EqualRights #FairWages #JusticeForWorkers September 6 – Read a Book Day #ReadABookDay #ReadingLovers #Bibliophile #Bookish #BookWorm #ReadingGoals #BookNerd #Bookstagram #LoveForBooks #GetLostInAStory September 11 – Patriot Day #PatriotDay #9/11NeverForget #HonoringTheFallen #Remembering911 #Patriots #HeroesOf911 #NeverForget #AmericansUnited #SupportOurTroops #FreedomAndLiberty September 16 – October 3 – Oktoberfest begins #Oktoberfest #Oktoberfest2023 #BeerLovers #GermanTradition #MunichOktoberfest #CelebrateOktoberfest #OktoberfestVibes #Prost #Lederhosen #BavarianCulture September 21 – International Day of Peace #InternationalDayOfPeace #PeaceAndLove #WorldPeace #SpreadLove #SpreadPeace #UnityAndPeace #MakingPeace #OneWorldOneLove #NoMoreWar #PeacefulCoexistence September 23 – First Day of Fall #FirstDayOfFall #AutumnEquinox #FallVibes #AutumnLeaves #CozyFall #PumpkinSpice #SweaterWeather #NatureWalks #FallFoliage #SeasonOfChange September 30 – AFL Grand Final #AFLGrandFinal #AFLFinals #FootyFinals #GrandFinalDay #AussieRules #AFLChampions #FootyMadness #AFLFans #FootyFever #GrandFinalCelebration ✅ 10. October Now that we’ve entered fall, the holiday season officially kicks off with Halloween and Canadian Thanksgiving. Other notable marketing holidays in October include World Teacher’s Day and Boss’s Day – the perfect excuse to shop online to show your appreciation for someone. Monthly Themes: All month long – Black History Month (UK) #BlackHistoryMonthUK #BHMUK #UKBlackHistory #CelebrateBlackHeritage #UKBlackHeritage #BlackExcellenceUK #BlackCultureUK #AfricanDiasporaUK #UKBlackHistoryMonth #HonoringBlackHeritageUK All month long – Breast Cancer Awareness Month #BreastCancerAwarenessMonth #BCAM #BreastCancerWarrior #PinkPower #EarlyDetectionSavesLives #ThinkPink #BreastCancerSurvivor #BreastHealthMatters #BeatBreastCancer #SupportBreastCancerResearch Holidays This Month: October 1 – International Coffee Day #InternationalCoffeeDay #CoffeeDay #CoffeeLover #CaffeineFix #CoffeeTime #CoffeeBreak #CoffeeCulture #SpecialtyCoffee #CoffeeCommunity #CoffeeLove October 1 – World Vegetarian Day #WorldVegetarianDay #VegetarianDay #VegetarianLife #PlantBasedDiet #Vegetarianism #MeatlessMonday #HealthyEating #GreenEating #VeggieLifestyle #VeggieLove October 5 – World Teacher’s Day #WorldTeachersDay #TeachersDay #ThankATeacher #EducatorsMatter #TeachingExcellence #InspiringTeachers #TeacherAppreciation #TeacherImpact #TeacherHeroes #ValueEducation October 6 – World Smile Day #WorldSmileDay #SmileDay #SpreadSmiles #SmileChallenge #SmilingFaces #PositiveVibes #SmileMore #HappinessMatters #SmilingWorld #SmileEmpowers October 9 – Canadian Thanksgiving Day #CanadianThanksgiving #ThanksgivingCanada #ThanksgivingLove #CanadianGratitude #HarvestSeason #CanadaGathers #ThankfulHeart #CanadianTradition #FamilyGatherings #CelebratingBlessings October 9 – Indigenous People’s Day #IndigenousPeoplesDay #IndigenousRights #IndigenousHeritage #IndigenousVoices #Decolonization #IndigenousPride #IndigenousCulture #IndigenousLivesMatter #IndigenousResilience #IndigenousSolidarity October 10 – World Mental Health Day #WorldMentalHealthDay #MentalHealthDay #MentalHealthMatters #EndStigma #MindfulnessMatters #MentalHealthAwareness #TakeCareOfYourMind #MentalHealthSupport #TalkingAboutMentalHealth #BreakingTheStigma October 16 – Boss’s Day #BossesDay #Boss #Leadership #Manager #Supervisor #EmployeeAppreciation #ThankYourBoss #RespectYourBoss #BossesDayGift #BossAppreciation October 31 – Halloween #Halloween #TrickOrTreat #SpookySeason #Costume #HalloweenCostume #Scary #HalloweenNight #FrightNight #HalloweenDecor #HalloweenFun ✅ 11. November If you already have a marketing strategy for Black Friday and Cyber Monday, you could get some more inspiration from November themes like National Native American Heritage Month or Movember (Men’s Health Awareness Month). Take a look at some of the other less common social media holidays to get more November calendar ideas for your online store. Monthly Themes: All month long – National Native American Heritage month #NationalNativeAmericanHeritageMonth #NativeHeritageMonth #CelebrateNativeCulture #HonoringNativeHeritage #NativeAmericanHeritageMonth #NAHM #NativePride #NativeCulture #RespectNativeHeritage #PreserveNativeCulture All month long – Movember (Men’s Health Awareness Month) #Movember #Men’sHealthMonth #MovemberChallenge #GrowAMoustache #MoustacheForMen’sHealth #SupportMensHealth #Men’sHealthMatters #MoveForMensHealth #FightForMensHealth #MoustacheForAcause Holidays This Month: November 1 – World Vegan Day #WorldVeganDay #VeganDay #GoVegan #VeganLifestyle #PlantBased #Veganism #VeganCommunity #VeganForTheAnimals #VeganForThePlanet #VeganForLife November 7 – Melbourne Cup #MelbourneCup #CupDay #HorseRacing #CupCarnival #FlemingtonRacecourse #RaceDay #FashionAtTheRaces #Australia’sRace #CupWeekend #MelbourneCupCarnival November 11 – Veterans Day (US) #VeteransDay #HonorTheVeterans #ThankAVeteran #VeteransDayParade #SupportOurVeterans #VeteransDayTribute #SaluteToTheVeterans #RememberOurVeterans #FreedomIsNotFree #HonorOurHeroes November 11 – Remembrance Day (UK, Canada, Australia) #RemembranceDay #LestWeForget #PoppyDay #ArmisticeDay #HonorTheFallen #RememberTheSacrifice #NeverForget #RespectTheDead #HonorOurHeroes #RememberOurWarriors November 11 – Singles Day #SinglesDay #ForeverAlone #SingleLife #BachelorLife #IndependentLife #SinglesCelebration #SingleAndProud #HappySinglesDay #SingleNotAlone #SinglesAreAwesome November 12 – Diwali #DiwaliFestival #DiwaliCelebrations #DiwaliLights #DiwaliJoy #DiwaliTraditions #Diwali2023 #HappyDiwali #DiwaliGreetings #DiwaliWishes #FestivalOfLights November 23 – Thanksgiving (US) #Thanksgiving2023 #GratitudeSeason #ThankfulThoughts #FamilyGatherings #ThanksgivingFeast #GobbleGobble #BlessingsCounted #ThanksgivingTraditions #HomeCookedMeals #TurkeyDay November 24 – Black Friday #BlackFriday2023 #BlackFridayDeals #BlackFridayShopping #ShopTilYouDrop #HolidayDeals #BlackFridaySales #BargainHunter #BlackFridayBargains #EarlyBirdDeals #BlackFridayMania November 25 – Small Business Saturday #SmallBusinessSaturday #ShopSmall #SupportLocal #SmallBizMatters #BuyLocal #CommunitySupport #SmallBusinessLove #SmallBusinessBoost #ShopSmall2023 #SmallBusinessSuccess November 27 – Cyber Monday #CyberMonday2023 #CyberMondayDeals #OnlineShopping #CyberMondaySales #TechDeals #CyberMondaySpecials #CyberSavings #OnlineBargains #CyberMondayBargains #CyberSteals November 28 – Giving Tuesday #GivingTuesday #GiveBack #CharitableGiving #PayItForward #HelpOthers #DonateToCharity #GivingTuesday2023 #SpreadKindness #CharityMatters #GiveHope ✅ 12. December Even though December is known as the biggest holiday month of the year, there are some holidays that you might be missing out on. Of course, every online shop plans some Christmas sales ideas, but did you know that National Sock Day is also an important marketing holiday at the beginning of December? Holidays This Month: December 4 – National Sock Day #NationalSockDay #SockLove #SockAppreciationDay #HappySockDay #SockSwag #SockSelfie #SockObsessed #SockFashion #SockCollection #SockGoals December 7-15 – Hanukkah #Hanukkah #Hanukkah2022 #FestivalOfLights #HanukkahTraditions #Menorah #Dreidel #Latkes #JewishTradition #HappyHanukkah #HanukkahCelebration December 14 – National Free Shipping Day #FreeShippingDay #NationalFreeShippingDay #FreeShipping #LastMinuteShopping #OnlineShopping #ShopSmall #ShopLocal #GiftGiving #RetailTherapy #FreeDelivery December 15 – Christmas Sweater Day #ChristmasSweaterDay #UglySweaterDay #SweaterWeather #HolidayFashion #ChristmasStyle #SweaterLove #SweaterGoals #SweaterSelfie #SweaterSeason #SweaterParty December 22 – Winter Solstice #WinterSolstice #Solstice2022 #ShortestDay #LongestNight #TurnOfTheSeason #WinterWonder #SolsticeTraditions #SolsticeCelebration #WinterMagic #SolsticeEquinox December 24 – Christmas Eve #ChristmasEve #EveOfChristmas #ChristmasCountdown #FamilyTraditions #HolidayCheer #MerryChristmasEve #HolidaySpirit #ChristmasMagic #ChristmasPreparations #EveOfJoy December 25 – Christmas Day #ChristmasDay #MerryChristmas #Christmas2022 #HolidaySeason #FamilyGatherings #ChristmasTraditions #SeasonOfJoy #ChristmasMagic #ChristmasGift #ChristmasCelebration December 26 – Boxing Day #BoxingDay #BoxingDay2022 #HolidaySeason #AfterChristmas #BoxingDayTraditions #HolidaySales #BoxingDayDeals #BoxingDayOutdoorAdventures #BoxingDayRelax #BoxingDayFun December 26 – Jan 1 – Kwanzaa #Kwanzaa #KwanzaaCelebration #UnityAndCommunity #AfricanTradition #FamilyAndFriends #SevenPrinciples #HarvestCelebration #CulturalHeritage #AfricanAmericanCulture #KwanzaaSpirit December 31 – New Year’s Eve #NewYearsEve #NYE #LastDayOfTheYear #RingInTheNewYear #NewYearsResolutions #NewYearsCelebration #NewYearNewMe #NewYearsEveParties #CountdownToMidnight #NewYearsGreetings How to Use The Marketing Calendar & Hashtags Now that you’ve seen all of these fun marketing holidays, it’s time to start thinking about all of the possibilities for your marketing campaigns in 2023. Make a plan to integrate social media holidays into your email marketing strategy, or even consider using some of the bigger holidays for your business’s video marketing. When creating your social media strategy for 2023, keep this article in mind when you need some quick marketing holiday hashtag ideas for social media posts on Facebook, Instagram, Pinterest, or even TikTok. They’ll definitely help increase your online business’s engagement on social media. Create your 2023 marketing calendar now with marketing holidays & monthly themes. Download our free marketing calendar template, and personalize it with industry and country-specific dates. Once you’ve done this, I’m sure you’ll notice an increase in your sales. Start planning now! FREE EBOOKS Increase your eCommerce sales by 20% The 10 largest eCommerce sites in the world How to start an online shop from scratch