Amazon Advertising Guide: how to use Amazon ads to gain visibility and obtain more customers

So you’ve started selling on Amazon to tap into the millions of users who use this platform on a daily basis. And you thought you’d be selling more because of the many potential customers on it.
Like you, there are a dozen other stores from your own niche that have had the same idea. Having that many competitors, you clearly need to pull all kinds of tricks to stand out from the crowd.
And one of the most interesting optio…