Integrating an eCommerce search solution is a must for any online store looking to improve customer satisfaction and boost sales.
But with so many search engines out there, which one is the best?
Well, in this article, I’m going to take you through the 7 best search engines for eCommerce, so you can choose the perfect one for your online store.
So, let’s get started!
Table of Contents
- What is a search engine for eCommerce?
- Why do you need an eCommerce Search Tool?
- Benefits of Implementing Search Engines for eCommerce
- Necessary Features of an eCommerce Search Engine
- What to Consider Before Buying a Search Engine for eCommerce
- Which Search Engine for eCommerce is the best?
- Choosing the Right eCommerce Search for Your Business
What is a search engine for eCommerce?
An eCommerce search engine is that little search box or magnifying glass in your online store that makes it super easy for your customers to find what they’re looking for.
It’s like a personal shopping assistant that interprets your customers’ search queries and presents the most relevant results in a snap.
Unlike Google or other search engines, eCommerce search engines are specifically designed to search for products within an online store, making it easier for your customers to find what they need and shorten the path to purchase.
The best part? eCommerce search engines can integrate with your eCommerce platform, like Shopify or Magento, and can be customized to match your store’s branding and design.
This means your customers get a seamless shopping experience that’s consistent with your brand.
Why do you need an eCommerce Search Tool?
Well, the answer is pretty simple: it helps your customers find what they’re looking for faster and more accurately.
Think about it – if you’re browsing through a store with hundreds or thousands of products, it can be overwhelming to scroll through all of them to find the specific item you want.
With a search tool, you can simply type in a few keywords and get a list of relevant products right away.
Plus, a good search tool can even suggest similar or related products to help your customers discover new items they might be interested in.
So if you’re looking to improve your eCommerce store’s user experience and boost your sales, investing in a quality search tool is definitely worth considering.
Benefits of Implementing Search Engines for eCommerce
1. Increase Your Conversion Rate
When your customers can find what they’re looking for quickly and easily, they’re more likely to make a purchase.
By providing relevant search results, you can guide them to the products they want, leading to increased sales and a higher conversion rate.
2. Improve Your Customers’ Satisfaction
By providing a personalized shopping experience, your customers will feel valued and appreciated.
They’ll be more likely to come back to your store and recommend your products to others.
3. Personalize Your Customers’ Shopping Experience
By analyzing your customers’ search behavior and preferences, you can provide personalized search results tailored to their needs.
This creates a more engaging and satisfying shopping experience that your customers will love.
4. Understand Your Customers Better
By analyzing search data, you can gain insights into your customers’ preferences and behavior.
This can help you make better business decisions, such as which products to stock and how to market them.
5. Provide Relevant Results
Using an eCommerce search solution ensures that customers find exactly what they’re looking for.
This leads to increased customer satisfaction and ultimately higher sales.
6. Make Better Business Decisions from Insights
By analyzing search data, you can identify trends and patterns that can help you make better business decisions.
This can lead to increased profitability and a stronger, more successful online store.
Necessary Features of an eCommerce Search Engine
When it comes to providing your customers with an optimal search experience, there are a few things you just can’t overlook.
So without further ado, let’s dive into the top 10 must-have eCommerce site search features!
Your search engine needs to be lightning-fast. No one likes waiting around for search results to load, especially when they’re trying to find a specific product.
Ensure that your search engine is optimized for speed to keep your customers happy.
2. Autocomplete, Synonyms, and Suggestions
These features can help accommodate the user’s typical search journey.
Autocomplete suggests keywords as a user types, while synonyms and suggestions can help users find products they may not have thought to search for.
3. Relevant Results
Ensure that your search engine is delivering relevant results. There’s nothing more frustrating than typing in a search query and getting irrelevant results.
Your search engine should be smart enough to understand what your customers are looking for and deliver the most relevant results.
4. In-Search Product images
Visuals play a big role in eCommerce, and in-search product images can make all the difference.
Showing customers what they’re looking for in the search results can help them find the right product faster.
Use your search engine to promote certain products or categories based on search queries.
This can help you drive sales and ensure that your customers are finding what they’re looking for.
6. Reliability and scalability
Your search engine needs to be reliable and able to handle high volumes of traffic. If your search engine goes down or starts delivering inaccurate results, it could seriously impact your sales.
7. Easy Integration
Your search engine should be easy to integrate with your eCommerce platform. It should be a seamless experience for both you and your customers.
Use analytics to track search trends and customer behavior. This can help you optimize your search engine and better understand your customers.
Personalize the search experience for each user based on their browsing and purchase history.
This can help you deliver more relevant results and improve the overall shopping experience.
10. Mobile Optimization
Your search engine needs to be optimized for mobile devices. More and more people are shopping on their phones, so it’s important to ensure that your search engine is easy to use on a small screen.
What to Consider Before Buying a Search Engine for eCommerce
If you’re looking to improve your online store’s search capabilities, a search engine for eCommerce may be just what you need.
But before you jump in and make a purchase, there are a few important things to consider.
1. Ease of Use
First and foremost, you want a search engine that’s easy to set up and use.
After all, you don’t want to waste time fiddling with complicated software when you could be focusing on more important things, like growing your business.
Look for a search engine that offers simple installation and configuration, so you can get it up and running quickly.
Of course, ease of use is no good if the search engine isn’t accurate.
You need a search engine for eCommerce that’s precise and reliable, so your customers can find the right products as quickly as possible.
Look for a solution that offers advanced features like autocorrect, synonyms, and natural language processing to improve accuracy.
Of course, price is always a factor when making a purchase. You want a search engine that’s affordable, but you also want to make sure you’re getting the most bang for your buck.
Look for a search engine for eCommerce that offers competitive pricing and a range of features that fit your budget.
4. Customer Support
Last but not least, you want a search engine for eCommerce that has excellent customer support in case you have any questions or problems.
Look for a company that offers comprehensive documentation, responsive support channels, and a helpful community of users.
Which Search Engine for eCommerce is the best?
What is Doofinder?
Doofinder is an AI-powered smart site search engine for eCommerce that improves search results and product visibility.
Their app delivers personalized search results based on individual, real-time preferences in less than 25 milliseconds without increasing the load speed.
With Doofinder’s advanced search technology, customers can easily find what they’re looking for, reducing bounce rates and increasing the chances of a sale.
Their powerful search result analysis allows businesses to gain a deeper understanding of their customers’ behaviors and needs, and anticipate customer demand and new trends.
Businesses using Doofinder have reported an increase in conversions of up to 20% just by improving their search functionality.
With over 10,000 happy customers, it’s clear that Doofinder’s solution is easy to use, as it can be quickly and easily integrated with any web or eCommerce platform, as well as custom-built sites, without requiring any coding.
- Smart Search: Utilize advanced algorithms and machine learning to understand the intent behind a user’s search query and provide accurate and relevant search results.
- AI Search: Analyze and understand user search behavior through artificial intelligence and machine learning to deliver personalized and relevant search results.
- Searchandising: Combine search and merchandising to promote specific products or content within the search results based on user behavior and search patterns.
- Autocomplete: Suggest search terms or phrases as a user types into the search bar, providing an optimized search experience.
- Mobile, Voice, & Visual Search: Allow users to search using their mobile devices, voice commands, or visual cues such as images or videos.
- Search Interface: Provide a user-friendly interface that completely integrates with the look and feel of your website and brand.
- Statistics: Analyze search volume, click-through rates, conversion rates, and other data related to site search to optimize and improve search performance.
- Recommendations: Provide suggestions for related products, content, or search queries based on user search tendencies. These recommendations can be displayed alongside search results or on separate pages.
Who is it best for?
Doofinder is an ideal option for eCommerce managers who want to quickly set up an advanced site search tool without any coding experience.
It also provides complete customization during the installation process for those with technical expertise.
Doofinder has four pricing plans to choose from, which are the Free Plan, Basic Plan starting at $35, Pro Plan starting at $59, and Enterprise Plan starting at $389.
If you’re unsure which plan is right for you, they also offer a free trial so you can test out their services and see how they can benefit your business.
What is Yext?
Yext allows you to create AI-powered search experiences that rely on natural language understanding and a multi-algorithm approach.
With Yext, you’ll have access to a range of tools that cover different things from backend configuration to frontend customization, enabling you to provide relevant answers to your users’ queries on your website, app, or anywhere else people are searching.
- Contextual search: Enhance the search experience for users by taking into account their previous actions or browsing history, providing more relevant search results that are tailored to their current context, and ultimately increasing engagement and satisfaction.
- Search Terms AI: Improve search results and provide a good search experience for users by analyzing search behavior and detecting patterns using artificial intelligence, leading to more accurate and relevant results.
- Simple interface: Provide a user-friendly interface that enables easy navigation and customization of search features, often through a drag-and-drop or point-and-click interface, resulting in a more streamlined search experience.
- Natural language processing: Enable users to search using everyday language and phrases, rather than requiring specific search terms or keywords, making the search process more intuitive and convenient for users.
- Refinement options: Optimize the search experience for users by allowing them to refine their search results based on specific criteria such as price, color, size, or other factors, resulting in more accurate search results.
Who is it best for?
Yext is best for eCommerce managers with knowledge of technical terms and a longer period of time to complete the implementation process.
Yext has not disclosed the pricing details for this particular product or service. It’s worth noting that this is a common practice among software sellers and service providers.
If you’re interested in obtaining the current pricing for this product, we recommend reaching out to Yext directly.
What is Constructor?
Constructor is a Product Discovery Platform that uses advanced AI/ML search technology to optimize product discovery experiences for customers.
By focusing on customer intent and utilizing modern search methods, Constructor helps drive business outcomes by improving product discovery moments throughout the entire shopper journey.
- Autosuggest: Help improve the user experience by suggesting possible search queries based on common search patterns and previously searched terms, enabling customers to find what they’re looking for faster.
- Recommendations: Empower businesses to personalize the user experience by providing suggestions for related products, services, or content based on user behavior data.
- Multi-lingual Support: Get technical support in multiple languages for a better support experience.
- Voice Search: Enhance the user experience by allowing customers to speak their search queries instead of typing them, resulting in a more convenient and efficient search experience.
- Search Speed: Provide a seamless search experience for customers by ensuring fast search speeds.
Who is it best for?
Constructor is best for eCommerce managers that have a longer time frame to integrate a search tool into their website. It’s also best for online shops with small product catalogs.
They have a free trial called Value Assessment, which you can use to check out the platform before committing to any payments.
But if you want to access more features, you’ll need to request pricing for Constructor Search & Browse, Constructor Recommendations, and Constructor Quizzes.
What is Algolia?
Algolia Search is a, fully hosted API that delivers content to users in milliseconds. Developers can customize the relevance of their user experience and get insights into how users interact with it.
- Faceting: Display available refinements and avoid “no results” screens with matching facets based on queries and previously selected facets.
- Synonyms: Include sets of words and expressions that should be considered equal, such as jacket and parka or mad and angry.
- Advanced language processing: Tweak language-based configurations for plurals, stop words, optional words, and prefixing behavior.
- Personalization: Reorder search results based on user behavior data to provide personalized search experiences.
Who is it best for?
Algolia is best for eCommerce managers that have a technical support team to help them with this advanced implementation, as well as time to get the hang of their advanced interface.
Algolia has four different pricing editions to choose from. These include Algolia for free, Algolia Search for $1, Algolia Recommend for $0.60. It’s important to note that these prices are based on 1,000 requests per month.
What is Searchspring?
Searchspring is a search, merchandising, and personalization platform designed exclusively for eCommerce.
Their platform empowers brands to deliver the right product, to the right person, at the right time, ensuring a personalized shopping experience for every customer.
- Autocomplete: Accelerate search and improve the user experience by automatically suggesting search queries as customers type, helping them find products more quickly.
- Popular Searches: Stay on top of trending searches and use that information to optimize your product offerings and marketing strategies, improving conversion rates.
- Semantic Search: Provide more accurate and relevant search results by using artificial intelligence to understand the intent behind customer queries and return the most appropriate products.
- Spelling Correction: Avoid losing customers due to spelling mistakes by automatically correcting typos and misspellings in search queries, ensuring that users are presented with relevant results.
Who is it best for?
Searchspring is best for eCommerce managers that have a good amount of money to invest in a search engine for eCommerce.
It’s also important that they’re comfortable using an advanced interface and have a technical background or support team to help with the advanced implementation process.
Searchspring offers three pricing editions for their services. These include Essential, which starts at $599, Advanced, which starts at $799, and Expert, which starts at $999.
6. Luigi’s Box
What is Luigi’s Box?
Luigi’s Box is an eCommerce search solution that delivers analytics dashboards that offer some basic insights needed to optimize your search and navigation elements.
With AI-powered search, recommendations, and product listings, your customers will have some of the tools they need to discover your products.
- AI-Powered Site Search: Utilize algorithms and machine learning to provide accurate search results that match customers’ search intent.
- Product Recommendations: Suggest related products or content based on user behavior and search history to provide a personalized experience.
- Natural Language Processing: Allow customers to search using everyday language and phrases, rather than requiring specific search terms or keywords.
- Autocorrect and Auto Spell Check: Help customers avoid spelling errors and provide suggested corrections for search queries.
- Personalization: Provide a personalized experience through 1:1 and segment-based personalization to enhance the search experience.
Who is it best for?
Luigi’s Box is best for eCommerce managers that have some technical background in order to set up and configure the search tool.
It’s also best for companies that only need simple insights and analytics.
Luigi’s Box has a free trial option called Analytics, which you can use to try out their services.
They also offer three other pricing plans, including Search, Recommender, and Individual, but you’ll need to request pricing information for these plans.
What is Bloomreach?
Discovery is an AI-based product discovery solution that enables merchandisers to showcase the right products to customers.
By leveraging the power of AI, you can create good customer experiences, reduce manual workloads, and ultimately increase revenue.
- Personalized search results: Provide personalized and relevant search results by using data from a user’s previous search queries, browsing history, and other user behavior patterns.
- Optimized facets: Allow users to refine their search results based on specific criteria, such as product category or price range.
- Search precision: Return relevant search results for a given search query.
Who is it best for?
Bloomreach is best for eCommerce managers that can handle a steep learning curve of the search tool interface and don’t need all of the latest site search features.
Bloomreach offers three different pricing models: Grow, Scale, and Enterprise. To get a quote for one of these models, you will need to request pricing and a demo for your eCommerce.
Choosing the Right eCommerce Search for Your Business
Choosing the right search engine for eCommerce is crucial for success in the online marketplace.
Each of the seven eCommerce search engines we’ve discussed has its own unique features and benefits, so it’s important to consider your specific business needs and goals before making a decision.
Take the time to evaluate each option and don’t be afraid to try out a few before settling on the one that best suits your eCommerce website.
Remember, a personalized and efficient search engine for eCommerce will not only improve your customers’ shopping experience but can also increase your bottom line.
So, choose wisely, and happy searching!