One of the most difficult things to achieve when striving to succeed with e-commerce is getting visitors. You may have created the best online store in history with a perfect design and the best prices, but it is all useless if nobody sees it. There are countless options to make it work: SEO. Adwords. Content marketing. Etc. However, there is a perfect way of generating traffic that many e-commerce sites do not use: Facebook Ads. If you want to get the most out of Facebook Ads and start getting visitors for as cheap as €0.01, keep reading and you will find out how.
Ever since the rise of social networks a decade ago, they have been becoming yet another marketing channel for companies to contemplate. In fact, an effective social media strategy could even catapult your e-commerce into success , just like we saw in our analysis of the Hawkers case. With Facebook being the cornerstone of all the social networks, with more than 2 billion users, today we are going to show you a few tricks in order to get more likes on Facebook and increase your sales as a result. Are you ready to increase your sales thanks to new followers on Zuckerberg’s social network?