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This feature allows you to include or exclude specific items from search results for particular terms. This way, you can guide your users’ browsing based on your marketing and sales strategy.

You can create predefined lists of results that will be displayed when users type in specific terms. To do this, you will need to configure a custom result.

How to configure a Custom Result

To configure Custom Results, go to your Doofinder Admin Panel > Improve > Custom Results > Custom Results.

By clicking the Add New button on the right of the Custom Results page, you can create multiple lists and specify various search terms for each.

1. Custom Result Name

Define a name to identify this custom result among others when you have created more than one.

2. Enable

This checkbox allows you to optionally set dates by which the custom results should take effect.

It is advantageous to ‘temporarily’ disable the custom result whenever needed without removing it such that you can re-enable it later.

3. Search Terms

To add a term, type it and click on “add term”. You can repeat this operation to add more terms that will activate the Custom Results. Each time a user types one of these terms, the result will be the list of items defined for this Custom Result.

Terms can be set in two ways:

  • Exact Match: This Custom Result will be displayed only if the user types the exact search term or terms chain.
  • Broad Match: This Custom Result will be displayed if the text typed by the user CONTAINS the set search term.

4. Included Items

Specify which items will contain the result set. Items and orders will be the ones shown in the right list. For building the list, you can use two tools:


You use your own Search Engine to find items from your index and add them to the right side.


You can use a filter criterion to find the relevant items you want to add to your list.

To configure Custom Results using filters, ensure that the field you want to use, brand, for instance, has been configured as a facet in your facets section. If the field it’s not configured as a facet, it won’t appear in your custom results > filters configuration.

5. Excluded Items

You can specify items that you want to remove from the results set. Use the same schema to add items or filters to the list of excluded results as used with the Included Items.

Say you want to customize the results when clients search for iPhone by removing phone covers; then, you would add a filter to exclude all unwanted items.

6. Display Mode

This last option allows you to choose between showing only the list defined above or include the regular results afterwards for that search terms if the Custom Result doesn’t exist.

Now you are ready to make your own marketing campaign and promote those items you want to sell the most.

📌 Note: The maximum number of custom results you can have is set at 100. To ensure that the Custom Results work correctly, we recommend setting the score in descending order as the first criteria. This is the default setting if you have not modified it before.

Should you encounter any problems, please contact

Last Updated: March 2022