«Giving the same quality service online as in store»We are a multichannel specialist retailer selling premium brand camping gear, clothing and footwear for the outdoors with around 40 employees and almost 1m website users annually.
What differentiates you from the competition?Whilst being a small business we aspire to match larger stores for service and value and most particularly in the breadth of brands and products, stocking a diverse specialist range of tents for example, many of which we are the country’s leading supplier of. Personalisation is the next challenge for smaller ecommerce teams and one we hope to explore this year
What benefits have you gained with Doofinder? Conversion rates 2.75% higher on visits with site search vs. visits without site search. The improvement in conversion rates for visits with search was notable with all devices showing a significant uplift from those without.What do you like about Doofinder?«The mobile UX was the major factor in choosing Doofinder».The speed and simplicity, particularly the mobile UX It’s simple to add bannersThe possibility to create custom results and make changes to filtering and results, ideal for our Magento site!
They search. They find. You sell.« Doofinder enhances the onsite search engine of over 10,000 ecommerce sites, why not yours? Try it for free for 30 days ».TRY IT 30 DAYS FOR FREE
What are your future plans?«We are aiming to grow more internationally this year, integrate more multi channel solutions to offer same day click and collect for example and get closer to the one customer view that pretty much all retailers with physical stores should be aiming for.».Jon Mayo eCommerce Director at Taunton Leisure Ltd
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