You’re about to set up your online store and it’s time to choose a platform (or CMS) to do it. But you know it’s not a lighthearted decision to make. Above all else, your CMS must be: Easy to operate and configure. Convenient to customize. And, of course, it should: Perform well. Be optimized in terms of SEO positioning. Offer some extra marketing functionality. That’s why today’s article revolves around one of the most popular CMSs around right now: Shopify. In this post we’re going to tell you: What Shopify is and what’s special about it. The different pricing plans it has to offer. Its pros and cons compared to other software. But that’s not all – as an added bonus, we’ll also give you some tips on how to optimize SEO for Shopify if you decide to use it in the end. Let’s get to it.
Let’s face it – working on SEO for an online shop is no easy task. You have to search thoroughly for keywords, decide which ones go in the main sections (like the homepage), and optimize all your categories and product cards. Not to mention, you have to avoid having two pages of your website trying to be positioned for the same keyword, including blog posts. Such a bummer, right? Well, despite that, we all know that some order makes things run better, so we’ve made you this five-step SEO guide for WooCommerce. Keep reading and you’ll find out that reaching the top spots on Google doesn’t have to give you a headache. And if you’re still coming to grips with SEO, don’t worry because at the end of the post, you’ll find several great plugins to help you. Ready? Let’s go.