Doofinder Artificial Intelligence A personalized search experience Displays personalized search results based on the behavior and preferences of each of your users. FIND OUT MORE
How does personalized search work? Tracking We collect data on products that are viewed, clicked on, added to the shopping cart, and sold. Analysis We analyze all of your customers’ user behavior to generate useful and accurate profile data. Conclusion We offer personalized results that become more relevant after each search, which ultimately improves conversion.
Want to learn more about Doofinder AI? HOW DOES IT WORK? 1 Thanks to artificial intelligence, Doofinder analyzes user behavior to offer them more relevant results. Vanessa is 31 years old, exercises on a regular basis, and is going to make a purchase on an eCommerce site. Daniel is 40 years old, is interested in fashion, and is going to buy something on the same eCommerce site as Ana. 2 With the help of Virtual Eye and Click Tracking, Doofinder is able to analyze user behavior Doofinder AI detects that Vanessa has recently been viewing boxing equipment. And that Daniel has been looking at dress pants. 3 Doofinder has access to the purchase history to improve the relevance of the results. Vanessa finally bought a pair of boxing shorts. Daniel has opted for a black jacket. 4 The results adapt to user profiles in real time, significantly increasing the chance of purchase. When Vanessa searches for “gloves,” Doofinder will show her boxing gloves. However, Daniel will see leather gloves as his first search result.
Increase your conversion and sales with personalized results Custom Search Experience: Choose based on your preferences. Doofinder AI analyzes all the “soft and hard facts” about the user’s behavior in real time, in order to constantly adapt the results. It offers a personalized treatment, which helps you obtain more satisfied customers and more conversions.
“We have been using Doofinder for more than 3 years now. After thoroughly evaluating several solutions, Doofinder topped the list and made it back on our new Store. Especially in our industry, there are special demands on the search. The Doofinder algorithm delivers better results out of the box than other search solutions. The new voice search for mobile devices is also very cool. Doofinder is crucial for our online strategy.” Jens K. Online Shop Manager at Akkushop.de
BIG DATA Analytics: more information, better results Eye Tracking The system logs user behavior. Page views, clicks, shopping cart additions, and sales. Click Tracking We keep track of clicked search results. Shopping carts We know what products are added to the shopping cart. Sales We keep record of purchased products to be able to offer more relevant results.
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